This seed grant is instrumental in establishing interdisciplinary research and education activities among computer science, political science, and mass communication researchers in mining big heterogeneous data generated at a rapid rate from socia
This project aims to develop a novel software data collection and analysis platform that enables studies of microtargeting in online election campaigns for the first time. This microtargeting has serious implications for how our elections and
Summary: With the advent of new media technology and the ability to identify more information about potential voters, political campaigns have aggressively changed their campaign strategies.